Top 5 Ways to Get the Most Out Of Your Product Design Agency in China

Handing over the reins of your product design and development plan into the hands of an outside agency is a big deal. When you have a new product concept to develop, it is quite normal to feel a little jittery and begin second guessing every move you are making. You might do everything by the book and plan a great strategy for bringing your vision into reality but there will come a time when you’ll actually start getting tangled in the myriad of complications that come with new ventures. THAT is when your product design agency in China will emerge as your savior and show you the right path. And as for ensuring positive results from your association with them, here is a list of the top 5 ways in which you can get the most out of your product design agency:

#1: Get prepared

For an entrepreneur as passionate about their work as you are, it is quite tough to resist the temptation of jumping in straight on and start building your product for the market. But remember – More prep = more information = better outcomes. Have multiple brainstorming sessions with your product design agency in China about different aspects of your product idea just so you don’t have to figure it out on the fly.

#2: Know your audience

“What is your target customer base?” – This is probably the first question that your product design agency will ask you because this information will eventually dictate the overall path that the entire project will follow. Have a solid understanding of the market segment you wish to tap into and find out as much as you can about the people you wish to sell to. This data NEEDS to be communicated to your design agency pronto!

#3: Validate your assumptions

Your design agency is going to be at the mercy of the info you will give them. Therefore, every assumption and reasoning you have in your mind about anything related to your product idea needs to be validated. Of course, your agency will question you when something doesn’t seem right, but for the most part, backing your ideas and logics with hard facts will help de-risk your venture considerably.

#4: Know your priorities

There is a difference between minor changes and fundamental shifts in a project. You need to understand the difference between upgrading the tires and deciding to build a plane instead of a car. The latter is a fundamental change and it will be costly. So make sure you know what direction you are taking your product design project towards and ensure you understand the consequences of each change you wish to bring into the plan.

#5: Define features early on

It is always a good idea to list out the features that you consider as the USP of your product. Highlighting these key factors and working on improving them will add more value to the eventual product design outcome. Of course, there will be changes along the way as your product makes its journey from the white board to the market shelf and your design agency will be prepared to make alterations in plans, but this initial clarity will go a long way in making everyone’s work a whole lot easier.

Just follow the above pointers and you won’t face any hassles while working with your product design agency in China.
Source URL: http://www.mindsparkz.com/blog/top-5-ways-get-product-design-agency-china/

How to Choose the Right Packaging Company for Your Business

Consumers are spoilt for choice, regardless of the product they require. The retail battlefield is increasingly crowded, making it more and more difficult for brands to stand out. In a world pf profuse product choices and flashy product packaging, how do you make your product stick out? The answer is in the hands of a packaging design company that can provide you with smart design options that will not only effectively grab the attention of your target consumers, but serve as an effective point of sale marketing tool that will influence their purchase decision.

Good product packaging has the ability to boost product visibility, increase brand awareness, and even enhance the salability of your product. However, trusting just any packaging design company to do this important task may result in subpar designs that will at best, boost the novelty of your product. What you need is a professional firm that is experienced in creating edgy and effective product packaging designs that work:

• Experience in the industry is a good indication of a quality packaging Design Company. This doesn’t mean you should discount the ability of brand new designers who can truly come up with creative and edgy designs. Choose a company with ample real-world retail experience on top of their design expertise. This way, you can be sure that the designs they produce are not only artistically excellent, but also applicable to typical retail environments.

• Choose a packaging design company that knows how to visualize ideas and translate these visualizations into top notch, tangible models, all while thinking about your timeframe for delivery and budgetary constraints. The best companies are those that can adjust to your capacities without compromising design quality.

• Finally, look for a portfolio of great designs, side by side happy clients who can swear by the quality of the company’s work as well as their design and delivery process.

Source URL: http://www.mindsparkz.com/blog/choose-right-packaging-company-business/